From Passion to Purpose: Candice Groves’ Journey to Founding BEST CELLF

 

In the world of wellness, it’s rare to find someone as dedicated to both their personal journey and helping others as Candice Groves. A Gold Coast local with a passion for health and longevity, Candice turned her fascination with the body’s natural processes into a thriving business that’s making a difference in the lives of many. As the founder of BEST CELLF, she has combined her background in wellness and marketing to create a brand that makes advanced self-care therapies accessible to everyday Australians.

In this exclusive interview, Candice shares her story—from her early experimentation with wellness practices to the creation of her innovative Infrared PEMF Mats.

Q: Candice, can you tell us a bit about yourself and what sparked your passion for wellness?
A: From a young age, I’ve always been fascinated by how the body works and how we can optimise its performance naturally. I started experimenting with wellness modalities like saunas, cold plunges, and PEMF therapy, which eventually set me on the path to creating BEST CELLF.

Q: What inspired you to launch BEST CELLF?
A: After working in the wellness industry for years, I saw a huge gap in the market—advanced therapies like PEMF (Pulsed Electromagnetic Field) therapy were incredibly beneficial but often out of reach for most people due to their high costs. I wanted to change that and create a
brand that made these powerful therapies accessible and affordable to more Australians.

Q: How did you go about making these therapies more accessible?
A: It took extensive research and product development, but I eventually launched BEST CELLF with our signature Infrared PEMF Mats. These mats combine PEMF therapy with far-infrared heat and red light therapy to promote cellular recovery, relaxation, and overall well-being. The idea
was to provide a tool that anyone, from athletes to wellness enthusiasts, could use in their daily life to improve their health.

Q: The name BEST CELLF is quite unique. What’s the story behind it?
A: The name is a playful nod to the idea of becoming our best selves, starting at the cellular level. Every aspect of wellness begins with healthy cells, so the name reflects that goal of promoting health from the inside out.

Q: How do you continue to incorporate wellness into your own life?
A: I’m a huge advocate for daily wellness routines. I incorporate practices like yoga, breathwork, and of course, daily sessions on my Infrared PEMF mat. It’s all about integrating these habits into your life in a way that’s sustainable and beneficial.

Q: Can customers try out BEST CELLF products in person?
A: Absolutely! We offer in-person demonstrations and consultations at our headquarters in Burleigh Heads. It’s a great way for people to experience the benefits of our Infrared PEMF Mats firsthand before committing.

Q: What’s your ultimate mission with BEST CELLF?
A: My mission is to empower others by providing accessible, high-quality tools that support both physical and mental well-being. I want everyone to be able to access advanced wellness therapies, no matter their budget.

So why not indulge in a wellness upgrade that works at the cellular level?
Visit bestcellf.com.au and discover how PEMF therapy can revitalise your self-care routine today.

 

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